30-page CAMPAIGN workbook · 2026 edition

Launch Google Search Ads without wasting your budget.

A practical, step-by-step workbook for deciding what to run, building it correctly, and knowing what to do after launch.

  • Set your economics and test budget before you spend
  • Build keywords, ads, tracking, and settings in the right order
  • Follow a clear first-14-days review plan

All for just $10. That's probably less than your first click!

Get the launch kit — $10 Digital PDF · No subscription
Secure checkout by Square
Google Search Ads Launch Kit cover and workbook preview
30detailed pages
6stages covered
4worked examples
$10yep, just $10!

Inside the kit

From “Should we run this?” to your launch.

By the end, you will have a fully built, thoughtful Google Search Ad campaign.

01

Can this work?

Set your cost-per-result goal and test budget.

02

Plan the campaign

Define your offer, market, structure, and intent groups.

03

Build the traffic plan

Choose keywords, match types, negatives, bidding, budget, and settings.

04

Build ads and tracking

Set conversions, messages, ads, and assets.

05

Launch and review

Run the launch check, weekly review, and diagnosis.

06

See it applied

Use the worked lead-generation and ecommerce examples.

Who it is for

Built for responsible people.

Use it to launch the campaign yourself—or to review someone else’s build before your money starts moving.

Use this kit if…

  • You or a teammate are launching Google Search Ads
  • You want to do it right, and avoid common pitfalls
  • Return on your ad spend matters to you

This is not…

  • ×Campaign management done for you
  • ×A shortcut around tracking, economics, or landing page work
  • ×A giant encyclopedia of every Google Ads feature

The Google Search Ads Launch Kit

$10 to save hundreds testing the wrong setup.

Build one focused campaign, launch it cleanly, and know what to do next.

$10 · one-time payment

Get the launch kit — $10

Secure checkout by Square · Digital PDF · No subscription